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Le Snak Break with Tradition
Uncle Toby’s is promoting a new deli range for Le Snak in Australia with “A Break with Tradition”, a television advertising campaign featuring two lederhosen clad German dancers. After tasting the new...
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Bundaberg Clear Character No Nancy Drink
Bundaberg is promoting Bundaberg Five White Rum in “Clear Character”, a television commercial set in an underground of cool. Emulating an 80′s music video, the TV spot features a young twenty something...
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LG Wink Express Yourself
LG is promoting the Wink mobile phone with a series of three television commercials, “End of the World” and “Sleep”, each with the tag line, “Express Yourself”. Fantastic imagined scenarios reveal the...
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Volkswagen Tiguan Taste For Quality
Volkswagen is promoting the new Volkswagen Tiguan range in Australia with “Taste For Quality”, an integrated advertising campaign highlighting the vehicle’s addictive quality. A new television...
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Kia Carnival Stickers
Kia Motors in Australia has launched “Stickers”, an advertising campaign connecting with a popular cultural phenomenon associated with family cars. Families all around the country are placing...
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Commonwealth Bank Can
Commonwealth Bank of Australia has launched “Can”, a new integrated advertising campaign designed to reposition the brand. A television commercial, teasers, billboards, print and digital sites, centred...
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McDonalds Serious Lamb
McDonald’s Australia and McDonald’s New Zealand have introduced lamb in their restaurant menus, launching the Serious Lamb Burger and Serious Lamb with an integrated advertising campaign. The product,...
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The Heineken Passport
Heineken‘s claim to opens one’s world has put to the test with the Heineken Passport Facebook app at thepassport.sg. Justin, the intrepid explorer has been sent to Inner Mongolia with the challenge of...
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Intel Ultrabook Temptations
Intel’s Ultrabook Temptations campaign has won Gold for Outdoor at the 2012 Spikes Creativity Awards. Six social experiments were staged across Australia, Indonesia, and Thailand using Ultrabooks as...
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Nutrilon Royal Life starts here
Nutriton Royal baby formula by Nutricia is promoted in “Life starts here”, an Indonesian television commercial featuring children acting out life-long aspirations often associated with adults. The...
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Coca Cola Small World Machines
In March 2013, Coca-Cola set out to break down barriers and create a simple moment of connection between two nation, India and Pakistan. The Happiness Without Borders initiative, also known as “Small...
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Singapore Airlines Lengths We Go To
Singapore Airlines has launched “The Lengths We Go To”, an integrated advertising campaign promoting the airline’s commitment to high quality service. The global campaign includes three commercials...
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Rescue Radio in Lebanon
Sawa Mninjah, an organisation in Lebanon representing the rights of women and children and protecting them from abuse, has won the Grand LIA award for radio with “Rescue Radio”. In Lebanon, there are...
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Carefree challenges taboos on period reality
Johnson & Johnson has followed on from the controversial “Carefree Know Your Body” campaign of 2012 with “Be Real”, an advertising campaign tackling the taboos of periods and vaginal health head-on...
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V-Line Guilt Trips
V/Line’s Guilt Trip campaign was recognised with the Creative Effectiveness Grand Prix at this 2014 Cannes International Festival of Creativity. Launched in May 2012 the Australian campaign harnessed...
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Lucky Iron Fish
The Lucky Iron Fish, a lump of iron fashioned in the shape of a fish, was the winner of the Product Design Grand Prix at Cannes Lions Festival of Creativity 2015. The design concept, developed by...
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IKEA The Best Toy Ever
IKEA Australia has launched a timely and inspiring film for the Christmas period, “The Best Toy Ever”. Featuring Australian children in real homes, IKEA delivers a refreshing non-commercial message...
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Operation Boomerang for Lamb Barbecues
Meat & Livestock Australia’s 2016 Australia Day advertising campaign, “Operation Boomerang”, presents a military-style operation to extract Australian expatriates from across the world so they can...
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You never lamb alone with Australian diversity
Meat and Livestock Australia (MLA) has launched its marketing push for spring lamb, tying together the tagline “You never lamb alone” with the quest for respectful cultural diversity in Australia. The...
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Air New Zealand Summer Wonderland
Air New Zealand has launched “Summer Wonderland”, the Christmas 2016 commercial featuring Irish singer Ronan Keating and rising Kiwi acting star Julian Dennison. Julian (Hunt for the Wilderpeople and...
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